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Benchmarking National Tourism Organisations And Agencies

by John Lennon

2021-01-09 03:30:12

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This book examines comparative performance and best practice in National Tourism Organisations/ Administrations from extensive research carried out in 2003 and 2004. It compares qualitative and quantitative data in order to ascertain best performance... Read more
This book examines comparative performance and best practice in National Tourism Organisations/ Administrations from extensive research carried out in 2003 and 2004. It compares qualitative and quantitative data in order to ascertain best performance.

Analysis is contained in detail for eight National Tourism Organisations based in four Continents, comprising: Australia, Canada, France, Ireland, The Netherlands, South Africa and Spain. Each country is examined and analysed in the following key areas: Travel and Tourism Performance, Organisation of Tourism, The National Tourism Organisation, structure, Role, Staffing and Offices, Resources and Funding as well as providing case studies of good practice. The book includes methodology of the research and provides discussion and comment of the main roles and success formula in comparable National Tourism Organisations.

• Useful, practical guide to government''s involvement in tourism over the past decade or more

• Brings insight from both the academic and practitioner markets

• International Case Studies Less

Book Details

File size9.21 X 6.14 X 0 in
Print pages274
PublisherTaylor and Francis
Publication date July 14, 2006
LanguageEnglish
ISBN9780080446578
autor-image
John Lennon
Author
David Sheff is the author of multiple books including the #1 New York Times bestselling memoir Beautiful Boy, which was turned into a movie starring Steve Carell and Timothée Chalamet. His work has a...

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Indigo Books & Music In Stock Hard Cover Hard Cover Buy CAD 176.12
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