Conducting Business Across Borders
by Adrian Wallwork 2020-12-29 15:23:44
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Most misunderstandings boil down to language—how we use words and how we say them. If this is true within our own language, when we communicate across cultures the problem becomes far more critical. However, because we know we are of different c... Read more
Most misunderstandings boil down to language—how we use words and how we say them. If this is true within our own language, when we communicate across cultures the problem becomes far more critical. However, because we know we are of different cultures, we tend to blame misunderstandings on differences in culture, ignoring the fact that we may simply have misinterpreted what the other person has said to us, or we may not have been clear in what we said to that person. This book provides suggestions for how to communicate in English with non-native speakers and aims to minimize such misunderstandings. The communication process is analyzed from the non-native perspective and should help readers understand the difficulties and frustrations that non-natives encounter in their communications with native speakers. Less
  • Publication date
  • Language
  • ISBN
  • June 7, 2018
  • eng
  • 9781631578083
Adrian Wallwork is the author of around 30 ELT and EAP textbooks. He has trained several thousand PhD students from 35 countries to write and present academic work....
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