Business & Money | Economics

Eurasian Business Perspectives

by Mehmet Huseyin Bilgin

2020-07-24 16:24:11

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This volume of Eurasian Studies in Business and Economics presents selected theoretical and empirical papers from the 25th Eurasia Business and Economics Society (EBES) Conference, held in Berlin, Germany, in May 2018. Covering diverse areas of busin... Read more
This volume of Eurasian Studies in Business and Economics presents selected theoretical and empirical papers from the 25th Eurasia Business and Economics Society (EBES) Conference, held in Berlin, Germany, in May 2018. Covering diverse areas of business and management from different geographic regions, the book focuses on current topics such as consumer engagement, consumer loyalty, travel blogging, and AirBnB's marketing communication strategy, as well as healthcare project evaluation and Industry 4.0. It also includes related studies that analyze accounting and finance aspects like bank reliability and the bankruptcy risks of equity crowdfunding start-ups. Less

Book Details

File size9.25 X 6.1 X 0 in
Print pages425
PublisherSpringer Nature
Publication date August 31, 2020
Languageeng
ISBN9783030350512
autor-image
Mehmet Huseyin Bilgin
Author
Mehmet Huseyin Bilgin is a Professor at Istanbul Medeniyet University (Turkey). He has also held various visiting faculty positions at Indiana University-Purdue University Indianapolis (IUPUI) (USA), ...

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