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Framework for Marketing Management, A: Instructors Manual

by Philip Kotler

2020-07-15 23:45:45

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Softcover book. Published by Prentice Hall,US (2002)
Softcover book. Published by Prentice Hall,US (2002) Less

Book Details

File size9.1 X 7.5 X 0.6 in
Print pages360
PublisherPrentice Hall,US
Publication date November 5, 2002
LanguageEnglish
ISBN9780131001343
autor-image
Philip Kotler
Author
PHILIP KOTLER, known as "the Father of Modern Marketing," is the S. C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University's Kellogg School of Management, one...

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