Key Concepts In E-commerce
by Alan Charlesworth 2020-11-25 03:30:41
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E-Commerce is making an ever-bigger impact on the way businesses operate.Key Concepts in e-Commerceoffers readers an introduction to the many words, terms and phrases that abound in this fast developing and increasingly popular discipline.
E-Commerce is making an ever-bigger impact on the way businesses operate.Key Concepts in e-Commerceoffers readers an introduction to the many words, terms and phrases that abound in this fast developing and increasingly popular discipline. Less
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  • 8.5 X 5.43 X 0.69 in
  • 328
  • Red Globe Press
  • March 22, 2007
  • English
  • 9780230516717
Alan Charlesworth is a senior lecturer in marketing at a UK university and has been involved in what we now call 'digital marketing' in either practical, training, research or academic roles since 199...
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