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Principles of Marketing

by Philip Kotler

2020-07-15 09:11:41

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Hardcover book. 816 pages. Published by Prentice Hall
Hardcover book. 816 pages. Published by Prentice Hall Less

Book Details

File size8.59x11.22x1.39inche
Print pages816
PublisherPrentice Hall
Publication date January 14, 2017
LanguageEnglish
ISBN9780131902084
autor-image
Philip Kotler
Author
PHILIP KOTLER, known as "the Father of Modern Marketing," is the S. C. Johnson and Son Distinguished Professor of International Marketing at Northwestern University's Kellogg School of Management, one...

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