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Stormy Skies: Airlines In Crisis

by Paul Clark

2021-01-10 06:32:11

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As the airline industry struggles to extricate itself from its latest crisis, the time has come to examine the fundamentals of airline business strategy in a more innovative way and find answers to the questions, "What went wrong?" and "Why didn''t w... Read more
As the airline industry struggles to extricate itself from its latest crisis, the time has come to examine the fundamentals of airline business strategy in a more innovative way and find answers to the questions, "What went wrong?" and "Why didn''t we see it coming?". Stormy Skies captures the key issues that determine a viable airline industry in an increasingly globalised world and calls for more radical business thinking to ensure that mistakes are avoided in future. It looks at the airline business through the eyes of both the airlines themselves and also their customers, drawing upon the experience and views of industry personalities. Less

Book Details

File size9.41 X 7.24 X 0.98 in
Print pages178
PublisherTaylor and Francis
Publication date September 28, 2010
LanguageEnglish
ISBN9780754678878
autor-image
Paul Clark
Author
Paul Clark worked for more than 20 years at Airbus, then established and managed AirBusiness Academy in Toulouse for three years. He spent almost two years at the helm of IATA’s global training oper...

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Indigo Books & Music In Stock Hard Cover Hard Cover Buy CAD 117.50
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