Nonfiction | Business & Investing

Taken for a Ride : How Daimler-Benz Drove Off with Chrysler

by Bill Vlasic

2020-08-25 16:35:58

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Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a grip... Read more

Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade -- and in a new epilogue chart its chaotic aftermath.

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Book Details

File size8.08x5.34x0.99inches
Print pages432
PublisherHarper Paperbacks
Publication date June 1, 2001
ISBN9780060934484
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Bill Vlasic
Author
...

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