professor, author, b. Milwaukee. He graduated from the Univ. of Wisconsin (B A., 1896; M.A., 1898; Ph.D., 1904). He was made instructor of English in 1904 and offered a course in journalism the following year. In 1906 he outlined a four-year journalism course, and in 1927 a School of Journalism was founded at the university with Bleyer as its head. He was one of the organizers of the American Association of Teachers in Journalism, chairman of the National Council on Education for Journalism (1923-1935), and chairman of the National Council on Research in journalism (1924-1929). He contributed to the literature of journalism by writing Newspaper Writing and Editing (1913), Types of News Writing (1916), and Main Currents in the History of American Journalism (1927), and he edited The Profession of Journalism (1918). M. Curti and V. Carstensen, Univ. of Wis. (2 vols., Madison, 1949); Dict. Amer. Biog.; Milwaukee Journal, Oct. 31, 1935; Who's Who in Amer., 17 (1932). Less