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Using Information To Develop A Culture Of Customer Centricity: Customer Centricity, Analytics, And Information Utilizati: Customer

by David Loshin

2020-11-23 21:34:58

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Using Information to Develop a Culture of Customer Centricitysets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins ... Read more

Using Information to Develop a Culture of Customer Centricitysets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.

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Book Details

File size9 X 6 X 0 in
Print pages108
PublisherMorgan Kaufmann
Publication date November 29, 2013
LanguageEnglish
ISBN9780124105430
autor-image
David Loshin
Author
...

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