Nonfiction | Business & Investing

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by Paco Underhill

2020-05-14 14:09:42

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Revolutionary retail guru Paco Underhill is back with a revised edition of his classic witty bestselling book on our ever-evolving consumer culture- full of fresh observations and important lessons from the cutting edge of retail. New material includ... Read more

Revolutionary retail guru Paco Underhill is back with a revised edition of his classic witty bestselling book on our ever-evolving consumer culture- full of fresh observations and important lessons from the cutting edge of retail. New material includes:

  • The latest trends in online retail an how nearly every internet retailer from Itunes to Amazon can drastically improve how it serves it customers.
  • A guided tour of the most innovative stores, malls and retail environments around the world- almost all of which are springing up in countries where prosperity is new.
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Book Details

File size8.3x5.4x0.9inches
Print pages306
PublisherSimon & Schuster
Publication date December 1, 2008
Languageeng
ISBN9781416595243
autor-image
Paco Underhill
Author
Paco Underhill is the founder and CEO of Envirosell, Inc. His clients include Microsoft, McDonald's, adidas, and Estee Lauder. He is a regular contributor to The Wall Street Journal and The New York T...

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